Smarter Content for Better Ecommerce

Understand Google Snippet Changes Before You Buy Another SEO Article

By Virtucom Group Team on February 19, 2018
A recent update made by Google to their search snippets has made it easier for meta descriptions to provide searchers with more information. If you’re buying SEO articles, have your content writers made the necessary changes?

In The Long Run, Hiring A Copywriting Agency Is Less Costly Than Typos

By Virtucom Group Team on February 16, 2018
Typos affect more than just readability. Keep your copy - and customer relationships - in pristine condition by hiring a copywriting agency that uses expert writers and content editors to carefully review each piece of content before it’s published on your site.

4 Tricks For Clearly Communicating Complex Ideas On Your Insurance Blog

By Virtucom Group Team on February 15, 2018
In order to engage readers, insurance blog posts must break down complex ideas into bite-size pieces of information. This means cutting out jargon, simplifying the scope of each topic, making comparisons to everyday concepts and more.

Context Is The Real King When It Comes To Content Development In 2018

By Virtucom Group Team on February 14, 2018
Content is king? Maybe that was true back in 1996, but in 2018, context is the real king. If you’re still fixated on keywords and believe that quantity outranks quality, read our latest blog post to see why contextual marketing needs to be part of your content development strategy.

Tuesday Newsday: Facebook Loses More Young People, Instagram Sharing And Bigger AMP Article Images

By Virtucom Group Team on February 13, 2018
Virtucom Group’s Tuesday Newsday brings you the latest digital marketing, social media and content news. This week, Facebook is losing the youth market, Instagram is testing a re-sharing function and Google says it wants larger images for your AMP articles.

Your Competitors Buy Sponsored Content Articles, Do You?

By Virtucom Group Team on February 12, 2018
Sponsored content is a form of native advertising that appears in line with editorial content on entertainment and news sites. Unlike banner ads and other forms of traditional advertising, sponsored content attracts and engages a large number of viewers, which is why it might be right for your business to buy articles.

Raise Your Blogging Game With Professional Content Writing Services

By Virtucom Group Team on February 9, 2018
Company blog not producing the desired results? If you've been posting consistently to no avail, you may need some outside help. Discover how outsourcing to content writing services can turn the tide in your favor.

The 2-Part Content Strategy Staffing Agencies Need To Compete In 2018

By Virtucom Group Team on February 8, 2018
The recruitment industry is crowded. Unemployment is the lowest it’s been in years. Staffing agencies are up against some serious odds. In this post, we discuss a two-part content strategy that can help any recruiting agency attract both jobseekers and businesses who are hiring.

Your Ultimate 2018 Blog Strategy Guide

By Virtucom Group Team on February 7, 2018
Writing without a blog strategy is a waste of time. The first post in our comprehensive series on blog strategy walks you through the tactics needed to create goals, build buyer personas and begin competitor research, so you can craft blog content that drives conversions.

Tuesday Newsday: #BrandBowl Winners, Instagram Scheduling and More Facebook Updates

By Virtucom Group Team on February 6, 2018
Keep up with all the latest content marketing news with Virtucom Group’s Tuesday Newsday. This weekly roundup provides up-to-date insights into the worlds of social media, digital marketing and content production.