Virtucom Group Blog

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Don't Replace Your E-Commerce Product Data and Content Team – Extend It

By Virtucom Group Team on August 12, 2019

If your e-commerce team is falling behind, you need a partner – not a replacement. See how Virtucom Group works with your team to solve these challenges.

Don't Buy SEO Articles If They Aren’t Optimized For Featured Snippets

By Kelly Landers on April 24, 2019

A featured snippet, displayed at the top of a search engine results page, summarizes the answer to a user’s query. Extracted from a web page and put into an easy-to-read format, featured snippets are designed to provide quick answers. When you buy SEO articles, make sure your content is optimized for featured snippets.

Kick Your Used Car Sales into High Gear with Content Marketing

By Liz Landry on September 21, 2018

With an ever-changing inventory of used and pre-owned vehicles for sale, your automotive dealership may struggle to find effective ways of marketing used cars to prospective customers. Read on to discover how content marketing attracts used car shoppers to your dealership’s site to earn their sales.

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To Market Through Storytelling, You Must Know Your Audience

By Sean Messier on July 5, 2018

Your content might seem stellar, but if it’s not designed for your target audience, it’s probably going to flop. Visit our blog to learn why your content should be founded upon detailed audience research, as well as how you can work that research into your blog strategy.

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Planning To Buy Articles? Here’s How To Pick The Right Agency For The Job

By Sean Messier on June 11, 2018

Not ready to delve into the world of content marketing on your own? Outsourcing your content work is an excellent choice – but it’s important to choose a copywriting agency that meets your needs. Discover how to identify the agency that’s right for your business.

An Academic Blog Is The Long-Term Solution To A Longer Purchase Path

By Caleigh Gran on June 6, 2018

Colleges and universities present unique marketing challenges due to a long purchase path and an extremely diverse target audience. Check out today's post to see why an academic blog could be the solution to your marketing needs.

Location Pages Are The New Voice Search Strategy That Everyone's Using

By Caleigh Gran on June 4, 2018

People are relying on virtual assistants for local information now more than ever before. If you serve a specific city, state or region, creating location pages for your business can help AI, like Alexa and Siri, find you more easily.

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8 Ways Competitive Blog Analysis Can Help You Build A Successful Business Blog

By Sean Messier on June 1, 2018

Planning on entering the content marketing scene? It’s a tough place to stand out, but sizing up your competition can help your business put its best foot forward. Learn the benefits of competitive analysis on the Virtucom Group blog.

These 3 Things Could Draw 80 Million Millennials To Your Product Pages

By Abigail Moore on May 31, 2018 11:29:45 AM

80 million Millennials spend $600 billion annually. If your product pages don't accommodate their shopping preferences, you could miss out on a huge share of that spending. Learn more about developing Millennial-approved product pages on our blog.

How To Design A PPC Landing Page For Lead Generation

By Caleigh Gran on May 30, 2018

PPC landing pages are a great way to drive more conversions, but only if they’re designed right. If you have ads running on Google AdWords or another search engine, this post can help you figure out the best ways to create and optimize your landing pages for maximum lead generation.