We share some thoughts on content marketing each week here on the blog, but we're not the only voices in the conversation. Content is currently a very hot topic, so there's a wealth of great information and diverse perspectives available to educate, challenge perceptions and provide helpful tips and tricks. Below are 5 recent resources we enjoyed and think you will too.
Check out Yael Grauer’s blog on the steps needed to break down complex content, “7 Ways to Simplify Complex Content While Maintaining Sophistication and Nuance.” It’s so easy to get caught up in the details and the specifications of the content you are trying to create, especially when the story is complex in the first place. Yet, you can’t forget the small stuff! Grauer’s blog invites you to use his 7-step process, which leads to an easier and better understood read for everyone.
Ever have a good thought when creating content, but lacked the skill to make that good thought into a great story? In her article, “Why Strong Writing Is a Skill to Prioritize in 2016 (And How to Hire Great Writers),” Michele Linn explains to her readers how to make that good thought and great idea into an amazing story. And what’s the first step, you ask? All it takes to get your writing started on the right foot is to read!
Are you trying to get your company’s website -- and content -- more views? Are you constantly checking its ratings to see if it's gotten higher within the past day? Well unfortunately, this type of boost doesn’t just happen overnight. Check out Neil Patel’s piece, “10 Ways to Make Your Website Content More Relevant (and Rank Higher)” to get your website the attention it deserves.
We often hear that teamwork is the key to success, but what about the benefits of going it alone? In a post for Copyblogger, Demian Farnworth proposes that there is something to be said for creating in isolation without distractions to boost concentration, motivation and the drive to improve. Check out his take on the value of solitude vs. collaboration.
New to blogging? Not sure where to start? Take a minute to read this short Q and A on what it takes to get a blog started. You don’t have to be alone on this writing adventure. Find out who will be the perfect fit for your blogging team even when you’re on a low budget. We've really enjoyed finding our voice in the online content discourse -- are you ready to do the same?
Let us know what you think about the links above, and feel free to share any good reads you've enjoyed lately. We'd love to hear from you! To keep up with Virtucom Group, you can check us out on LinkedIn or visit our Instagram profile.
Is the content needed to drive your digital marketing strategy overwhelming your staff? If you’re thinking about hiring content writers, download our free ebook for tips on what to look for before outsourcing your content.
About Virtucom Group
Consistent business blogging yields results – more clicks, more subscribers and – ultimately – more conversions. Whether you’re writing an automotive blog, an accounting blog, a healthcare blog or a home renovation blog, blogging for business and content development are useful for any industry. Follow the content writers at the Virtucom Group blog as they share digital marketing tips and discuss website content writing services that can optimize your business blog.
