--- title: | E-Commerce Updates (2) description: E-Commerce Updates | (2) --- [![Blog Header2020-01-23-BW-Hubspot](http://blog.virtucomgroup.com/hubfs/Blog%20Header2020-01-23-BW-Hubspot.webp "Blog Header2020-01-23-BW-Hubspot")](http://www.virtucomgroup.com/) [![virtucom group](http://blog.virtucomgroup.com/hs-fs/hubfs/Blog%20Template/logo3-light-new.png?width=213&name=logo3-light-new.png "virtucom group")](http://virtucomgroup.com/) - [Content Services](http://virtucomgroup.com/content-services/) - [Content Writing Services](http://virtucomgroup.com/content-services/) - [Content Packages](http://virtucomgroup.com/content-creation/) - [FAQs](http://virtucomgroup.com/faqs/) - [E-Commerce Solutions](http://www.virtucomgroup.com/prodx/) - [ProdX Item Onboarding](http://www.virtucomgroup.com/prodx/) - [E-Commerce Content](http://virtucomgroup.com/prodx/ecommerce-content/) - [E-Commerce Experience](http://virtucomgroup.com/overview/) - [Data Solutions](http://www.virtucomgroup.com/data-solutions) - [About Us](http://virtucomgroup.com/about/) - [Blog](http://blog.virtucomgroup.com) - [Contact](http://www.virtucomgroup.com/contact/) # Virtucom Retail Blog - Topics: - [Content Creation](http://blog.virtucomgroup.com/tag/content-creation) - [Virtucom Community](http://blog.virtucomgroup.com/tag/virtucom-community) - [E-Commerce Updates](http://blog.virtucomgroup.com/retail/tag/e-commerce-updates) - [Data Solutions](http://blog.virtucomgroup.com/retail/tag/data-solutions) - [Item Onboarding](http://blog.virtucomgroup.com/retail/tag/prodx-item-onboarding) All Content Creation Virtucom Community E-Commerce Updates Data Solutions Item Onboarding Search Posts [![anastasia-zhenina-90079 (1).jpg](http://blog.virtucomgroup.com/hubfs/anastasia-zhenina-90079%20(1).jpg)](http://blog.virtucomgroup.com/retail/e-commerce-content-strategy-creating-context-with-category-content) ## [E-Commerce Content Strategy: Creating Context With Category Content](http://blog.virtucomgroup.com/retail/e-commerce-content-strategy-creating-context-with-category-content) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Dec 30, 2016 1:07:38 PM Category content enables you to embed links in the copy that draw shoppers to related categories and subcategories, encouraging them to view additional products and alternative options and making transitions between assortments intuitive and easy. Rather than counting on sales driven by initial interest... [Read More](http://blog.virtucomgroup.com/retail/e-commerce-content-strategy-creating-context-with-category-content) [![umbrella-1588167_1920 (1).jpg](http://blog.virtucomgroup.com/hubfs/umbrella-1588167_1920%20(1).jpg)](http://blog.virtucomgroup.com/retail/blog/e-commerce-content-strategy-it-starts-with-unique-product-content) ## [E-Commerce Content Strategy: It Starts With Unique Product Content](http://blog.virtucomgroup.com/retail/blog/e-commerce-content-strategy-it-starts-with-unique-product-content) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Dec 9, 2016 9:22:22 AM E-Commerce Content Strategy: It Starts With Unique Product Content [Read More](http://blog.virtucomgroup.com/retail/blog/e-commerce-content-strategy-it-starts-with-unique-product-content) [![pexels-photo-301703.jpg](http://blog.virtucomgroup.com/hubfs/pexels-photo-301703.jpg)](http://blog.virtucomgroup.com/retail/e-commerce-content-strategy-why-your-tool-kit-must-go-beyond-product-descriptions) ## [E-Commerce Content Strategy: Why Your Tool Kit Must Go Beyond Product Descriptions](http://blog.virtucomgroup.com/retail/e-commerce-content-strategy-why-your-tool-kit-must-go-beyond-product-descriptions) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Nov 18, 2016 2:42:20 PM E-Commerce Content Strategy: Why Your Tool Kit Must Go Beyond Product Descriptions [Read More](http://blog.virtucomgroup.com/retail/e-commerce-content-strategy-why-your-tool-kit-must-go-beyond-product-descriptions) [![](http://blog.virtucomgroup.com/hubfs/broken-business-2237920_1920%20(1).jpg)](http://blog.virtucomgroup.com/retail/scary-e-commerce-stories-to-tell-in-the-dark-5-ways-youre-sabotaging-your-product-content) ## [Product Data Management Pitfalls: 5 Ways You're Sabotaging Your Product Content](http://blog.virtucomgroup.com/retail/scary-e-commerce-stories-to-tell-in-the-dark-5-ways-youre-sabotaging-your-product-content) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Oct 28, 2016 2:27:05 PM If you're making changes to your product data management strategy, you also need to be serious about your product content in order to hit the mark with customers every time. [Read More](http://blog.virtucomgroup.com/retail/scary-e-commerce-stories-to-tell-in-the-dark-5-ways-youre-sabotaging-your-product-content) [![keyboarddddd.jpg](http://blog.virtucomgroup.com/hubfs/keyboarddddd.jpg)](http://blog.virtucomgroup.com/retail/youre-doing-everything-right-so-why-arent-you-1-on-the-serp) ## [You’re Doing Everything Right With Product Content, Why Aren't You #1 On The SERP?](http://blog.virtucomgroup.com/retail/youre-doing-everything-right-so-why-arent-you-1-on-the-serp) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Jun 28, 2016 2:02:58 PM You’re Doing Everything Right With Product Content, So Why Aren't You #1 On The SERP? [Read More](http://blog.virtucomgroup.com/retail/youre-doing-everything-right-so-why-arent-you-1-on-the-serp) [![black-and-white-people-bar-men (1).jpg](http://blog.virtucomgroup.com/hubfs/black-and-white-people-bar-men%20(1).jpg)](http://blog.virtucomgroup.com/retail/blog/5-things-your-competition-is-doing-with-e-commerce-and-you-should-be-doing-too) ## [5 Things Your Competition is Doing With Product Content - And You Should Be Doing Too](http://blog.virtucomgroup.com/retail/blog/5-things-your-competition-is-doing-with-e-commerce-and-you-should-be-doing-too) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on May 3, 2016 11:51:59 AM 5 Things Your Competition is Doing With Product Content - And You Should Be Doing Too [Read More](http://blog.virtucomgroup.com/retail/blog/5-things-your-competition-is-doing-with-e-commerce-and-you-should-be-doing-too) [![pexels-photo-58625.jpg](http://blog.virtucomgroup.com/hubfs/pexels-photo-58625.jpg)](http://blog.virtucomgroup.com/retail/blog/creating-the-big-picture-how-layers-of-data-lead-to-successful-e-commerce) ## [Creating the Big Picture: How Layers of Product Data Lead to Successful E-Commerce](http://blog.virtucomgroup.com/retail/blog/creating-the-big-picture-how-layers-of-data-lead-to-successful-e-commerce) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Feb 9, 2016 5:15:06 PM Creating the Big Picture: How Layers of Product Data Lead to Successful E-Commerce [Read More](http://blog.virtucomgroup.com/retail/blog/creating-the-big-picture-how-layers-of-data-lead-to-successful-e-commerce) [![workplace-2805785_1920 (1).jpg](http://blog.virtucomgroup.com/hubfs/workplace-2805785_1920%20(1).jpg)](http://blog.virtucomgroup.com/retail/blog/no-second-chances-at-first-impressions-4-tips-to-improve-your-product-names-and-images) ## [No Second Chances at First Impressions: 4 Tips to Improve Your Product Names and Images](http://blog.virtucomgroup.com/retail/blog/no-second-chances-at-first-impressions-4-tips-to-improve-your-product-names-and-images) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Nov 3, 2015 5:17:15 PM No Second Chances at First Impressions: 4 Tips to Improve Your Product Names and Images [Read More](http://blog.virtucomgroup.com/retail/blog/no-second-chances-at-first-impressions-4-tips-to-improve-your-product-names-and-images) [![online-2900303_1920 (1).jpg](http://blog.virtucomgroup.com/hubfs/online-2900303_1920%20(1).jpg)](http://blog.virtucomgroup.com/retail/blog/winning-hearts-minds-and-sales-product-pages-that-boost-conversion-rates) ## [Winning Hearts, Minds and Sales: Product Content That Boosts Conversion Rates](http://blog.virtucomgroup.com/retail/blog/winning-hearts-minds-and-sales-product-pages-that-boost-conversion-rates) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Oct 20, 2015 3:40:28 PM Winning Hearts, Minds and Sales: Product Content That Boosts Conversion Rates [Read More](http://blog.virtucomgroup.com/retail/blog/winning-hearts-minds-and-sales-product-pages-that-boost-conversion-rates) [![pexels-photo-404972.jpg](http://blog.virtucomgroup.com/hubfs/pexels-photo-404972.jpg)](http://blog.virtucomgroup.com/retail/blog/first-prepare-7-simple-ways-to-make-content-creation-more-efficient) ## [First, Prepare: 7 Simple Ways to Make Content Creation More Efficient](http://blog.virtucomgroup.com/retail/blog/first-prepare-7-simple-ways-to-make-content-creation-more-efficient) By [Virtucom Group Team](http://blog.virtucomgroup.com/retail/author/virtucom-group-team) on Sep 23, 2015 2:46:07 PM First, Prepare: 7 Simple Ways to Make Content Creation More Efficient [Read More](http://blog.virtucomgroup.com/retail/blog/first-prepare-7-simple-ways-to-make-content-creation-more-efficient) - [Previous](http://blog.virtucomgroup.com/retail/tag/e-commerce-updates/page/1) - [Next](http://blog.virtucomgroup.com/retail/tag/e-commerce-updates/page/3) ![logo3-light-new.png](https://offer.inalign.com/hs-fs/hubfs/Clients/Virtucom/logo3-light-new.png?width=213&name=logo3-light-new.png "logo3-light-new.png") 2017 © All Rights Reserved. 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